About Sportsman Software

Our mission is simple: we build software that helps parks and recreation teams serve their communities more easily and effectively.

Sportsman Web is built by the team at Peak Software Systems, a company that’s been creating recreation-focused solutions since 1993. From the beginning, we’ve worked directly with parks and rec departments, aquatics programs, and community centers to design software that reflects how they operate, not how a tech company thinks they should.

Headquartered in Sandy, Utah, our in-house development, support, and sales teams work together under one roof to provide hands-on service and meaningful solutions. Over the years, we’ve supported hundreds of organizations nationwide and continue to grow by doing what we’ve always done: listening to our clients, solving real-world problems, and building long-term relationships.

Meet Our Management Team

  • Charlie Warrell

    Founder / President, Lead Developer

    Charlie has been designing purpose-built software for the recreation and service industries for nearly three decades. As the original architect behind Sportsman and DSM SQL, he brings deep technical expertise and a hands-on leadership style that still shapes everything we do. 

    Charlie’s commitment to quality and genuine care for both clients and staff continues to drive the culture and direction of the company today.

  • Zach Warrell

    Lead Software Developer

    Zach joined the Peak Software team in the fall of 2018 and is the Lead Software Developer for the web products at Peak Software. He brings a strong focus on customer-driven development to every project. Zach wants to make sure customers have what they need by listening to their requests and building software that solves their problems. Whether he’s deep in code or helping define development strategies, his goal is simple: make software that works hard for the people who use it.

  • Jordan Walker

    General Manager

    Jordan rejoined Peak Software in 2023 to take on the role of General Manager, bringing with him a sharp eye for product development and a love of pickleball that’s tough to beat. Formerly our Sales Director, Jordan’s return marked a renewed focus on collaboration, innovation, and delivering real value to both new and longtime clients. 

    Whether it’s onboarding, marketing, or leading strategy meetings, Jordan brings energy, empathy, and a deep understanding of what makes Peak tick.

  • Corin Robinson

    Director of Sales

    With a passion for people and a gift for listening, Corin leads our sales team with a customer-first mindset. He takes the time to understand each organization’s goals and makes sure our solutions fit their unique needs. Outside the office, he’s a proud dad to three kids and three Golden Retrievers—and still finds time to bring creativity and tenacity to everything he does. 

    Corin’s philosophy is simple: success comes from building trust and showing up with intention, every day.

  • BriAnne Bauman

    Business Manager

    Since joining Peak Software in 2021, BriAnne has become an essential part of the team, so much so that it’s hard to imagine the office without her. Known for her sharp attention to detail, upbeat mindset, and drive to get things done, BriAnne helps keep our operations smooth and our client relationships strong. She takes pride in making sure every customer interaction feels personal and thoughtful. 

    As she puts it, “We have a great team, great clients, and amazing products. It’s easy to love my job at a company like Peak Software.”